Content Strategy ~ Engage the 95% of users who don't convert
Perth Content Marketing Agency
Two & Four Videography Perth
Videography for digital, social and traditional media
Specialist videography production services to build and engage audiences.
- Digital & Social Media Video
- Television Ad Production
- Content & Video Marketing Strategy
Build the most important asset of them all ... Brand
Connect, engage and grow audiences over time with strategic, brand building videography for Perth businesses.
We specialise in;
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Corporate storytelling for all digital platforms
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Ad Creation for Television, Youtube and more.
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Long form video for longer term audience building
Videography Services Perth
above the line
Campaign-aligned
From television & radio to supporting owned media platforms.
build brand over time
Always On
Build and engage audiences with a weekly or monthly content initiative that builds brand for the long term.
1.
strategy
The crucial foundational work to understand business goals, industry trends and the video content and advertising opportunities.
2.
creation
Videography services that can be scaled as required, partnering with the best local content agencies and freelancers as needed.
3.
consistency
Month to month management services ensuring strategic alignment at all times, along with maximising content ROI.
Videography Perth
Campaign-aligned
Only a small percentage of target market users convert during short term marketing campaigns.
Strategic content aligned with campaign objectives and brand strategy can engage users who do not convert, improving ROI and maintaining a connection with users over a longer timeframe.
Videography Perth
Always on
The most transformative content is that which builds the most important asset an organisation has; brand.
No matter the medium, be it podcasts, video tutorials or a weekly note, connecting with customers and potential customers with content is a powerful brand building strategy.
The Team
Two marketers walk in to a bar
Founder / Content Strategist
Clayton Smith
With almost a decade of high level strategy and hands on experience across Search, Social and Content, I'm a Digital Marketing Strategist specialising in brand building Content Strategy & Consulting.
Founder / Content Strategist
Todd Shilkin
Videographer and content strategy expert delivering results focused content for business and brands.
maximum return on ad spend
engage all users, not just the ones who convert
Long term vision, for big results
Two & Four is a musical term used by drummers, referring to the second and fourth beats of the bar.
It's used to summarise a drummers overall feel and approach.
Great drumming is about focus and consistency, discipline and creativity, and great awareness: all at the same time.
It's also about knowing your place as a part of the whole.
Content marketing, at its best, is the Ringo Starr of an organisations overall marketing strategy: creative, consistent and always on.
About Us
Videography Services
Building brand with video.
Two & Four Videography
Video Strategy
The crucial foundational work to understand business goals, industry trends and the video opportunities.
Analyse & Strategise
Industry Analysis
Local, national and global analysis across social and digital and media platforms.
Workshops
Strategic workshops to align brand and campaign goals with creative and advertising plans.
Strategic Recommendations
Final learnings and recommendations delivered in a cohesive content strategy with budgets, content ideas and recommendations.
Video Creation
Expert setup, scheduling & management for shoots large and small. From half day shoots with a single camera operator, to multi-day shoots on location with a team, we source the best talent and freelancers in Perth to deliver the strategic marketing vision.
Create & Execute
Script, storyboarding & scheduling
Attention to detail is key with full plans put in place for all aspects of final strategic vision.
On-location, onsite & studio
From a single half day shoot in the office to studio and on location with a full team of audio visual experts.
Editing, sound & media approvals
We collaborate with you to deliver a final product completely aligned with the overall brand vision and direction.
Video marketing can generate leads & sales, directly and indirectly.
Does video marketing generate leads & sales?
For an Always-On content framework, 12 months should be the minimum timeframe for any content marketing initiative, with quarterly strategic reviews throughout.
For a Campaign Aligned content approach, the length of the campaign will be the mininum, with significant opportunity to utilise content before, during and after the campaign as well.
What timeframe should be set for a content marketing initiative?
No. Professional actors can be recruited as required, similar to advertising campaigns.
Does a staff member / founder have to be the face of the content?
FAQ
Consulting & Advisory
Ongoing analysis, guidance and optimisation recommendations to understand video marketing performance.
Optimise over time
Performance Review
Tracking setup and data analysis for full reporting clarity.
Optimisation
Understand performance to uncover opportunities to for improvement.
Strategic Planning
High level strategic reviews to ensure video is staying to true to as the business evolves.
Concept Music
Content Strategy
Videography
Staff Coaching & Guidance
Ongoing Optimisation
Our Work
Dome Coffees Australia
Workpower
European Ceramics
Appplecross Physiotherapist
Contact Us
Send us a enquiry form with any and all videography enquiries and we'll get back to you as soon possible.
Or call us direct 0415 956 084 to discuss.
Perth Videography Enquiry
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